Shangri-La Group Gives Back During Mid-Autumn Festival

Every year on the 15th day of the eighth lunar month in the middle of the autumn season in China, people throughout Asia celebrate Mid-Autumn Festival. Also known as the Chinese Moon Festival, the festival occurs on the full autumn moon, which symbolizes reunion in Chinese culture. During this time, people throughout Asia recognize this as a time to celebrate with families, enjoy reunion dinner and share mooncakes, a traditional dessert in the shape of the full moon.


While our colleagues and community members celebrate with their families and loved ones, Shangri-La Group properties in China and Taiwan celebrated Mid-Autumn Festival by giving back to our communities.


For the 10th year in a row, Island Shangri-La, Hong Kong raised funds for the Heep Hong Society, the hotel’s Embrace beneficiary that helps children and adults from underprivileged backgrounds and with developmental needs, through its seasonal mooncake sales. Each charity box contains four mooncakes with lotus seed paste and double egg yolks, and is wrapped in a beautiful sleeve drawn by children with special needs from the Heep Hong Society. Funds raised through the sales will help children with special needs.


Just days before Mid-Autumn Festival, Conor Hadlington, resident manager of Island Shangri-La, Hong Kong, presented a check for HKD400,000 (about USD51,613) to the Heep Hong Society. The funds were raised through various charitable initiatives over the past year, and will help improve the lives of the beneficiaries and Heep Hong Society’s facilities.


Twenty colleagues from the Aberdeen Marina Club visited elderly community members to spread festive cheer. During Mid-Autumn Festival, volunteers prepared gift bags with mooncakes, face masks, hand sanitizer, a hand-made bracelet and festive cards. In partnership with Aberdeen Kai-fong Welfare Association Social Service Centre (AKA), Aberdeen Marina Club’s Embrace beneficiary, volunteers delivered the bags to elderly residents in the neighborhood.


“The best reward for our colleagues’ efforts was seeing the grins of surprise and gratitude from our elderly community members,” said Patsy Chan, area director of corporate social responsibility, Hong Kong.


Aberdeen Marina Club colleagues also telephoned elderly community members to wish them a happy Mid-Autumn Festival.


“The seniors could really feel the heartfelt wishes from the other side of the line,” said Chan. “They shared laughter, exchanged good wishes and built and strengthened friendships. Everyone was literally over the moon!”


On September 29, colleagues from Shangri-La Hotel, Baotou delivered gifts and warm wishes to the Baotou Children Welfare Association, which teaches children with disabilities.


Kerry Hotel, Beijing visited children at Dandelion Middle School to deliver lunch for 600 students and teachers. Volunteers also gifted mooncakes as well wishes for the festive season.


On September 30, Shangri-La Hotel, Beihai volunteers delivered mooncakes, rice and peanut oil to underprivileged community members in the Chating Road community.


Led by Kevin Shen, general manager of Shangri-La Hotel, Haikou, a group of volunteers visited the Haikou Social Welfare Institute to deliver holiday gifts and spread festive cheer.


In partnership with Yihai Kerry, Shangri-La Hotel, Hefei donated food and supplies to teachers at Chunya, a school that teaches children with autism.


On September 26, Shangri-La Hotel, Huhhot partnered with NMTV-Lei Meng Public Welfare, Ren’ai Moms Volunteer Team and Xinchun Community to deliver mooncakes and well wishes to 100 children from underprivileged backgrounds.


On September 27, Shangri-La Hotel, Huhhot continued the Mid-Autumn Festival celebrations with a fun event in partnership with Inner Mongolia Traffic Radio FM105.6 and Youyixiang Community. During the event, the hotel donated 50 boxes of mooncakes to underprivileged families while partaking in festive activities and entertainment.


Shangri-La Hotel, Lhasa organized an apple picking activity with children from the Sembuori Happy Homeland Primary School. After picking apples, hotel volunteers made festive mooncakes with the children for their parents.


Shangri-La Hotel, Manzhouli donated soybean oil to the families of children who attend HaiLian primary school. The children showed their gratitude by reciting the Di Zi Gui, which are ancient teachings of the Chinese philosopher Confucius that emphasize the characteristics of being a good person for living in harmony with others.


On September 30, Jennifer Zhang, general manager of Shangri-La Hotel, Suzhou, organized a visit to the Suzhou Jia Yue Special Children’s Early Intervention Centre and Suzhou Blind Deaf School. Zhang and hotel colleagues donated mooncakes and gifts to the children and teachers.


Zhang also organized a festive visit to the BenQ hospital, where Shangri-La Hotel, Suzhou colleagues delivered mooncakes and well wishes to the doctors and nurses.


Shangri-La Hotel, Tangshan hosted 200 families during a children’s balance car racing in its public garden.


Shangri-La Hotel, Tianjin visited elderly members of the community at the Sunshine Old People’s Home to spread festive cheer. The residents welcomed the volunteers with bright smiles, showing their appreciation for the hotel’s donations of mooncakes, milk, rice and oil.


On September 26, Shangri-La Hotel, Xiamen colleagues visited children at the Xiang’an Community Social Work Centre to spread holiday cheer. Led by Richard Hng, general manager of the hotel, the group delivered custard lava mooncakes to the children from underprivileged backgrounds.


Shangri-La’s Far Eastern Plaza Hotel, Tainan partnered with city artist Lin Zhiwei to create the Exquisite Mooncake Gift Box for charity. For every box sold, the hotel will donate TWD11 (about USD1) to the Bethlehem Foundation, which provides services to children under the age of six with developmental disorders.