Sule Shangri-La, Yangon Helps Children with Hearing Disabilities Capture the Essence of Yangon

In June, Sule Shangri-La, Yangon partnered with Link for Aid, Samsung Myanmar, Asian Trails, Red Dot and the Mary Chapman School for the Deaf to help eight children with hearing disabilities capture the beauty of Yangon for an upcoming book, Silent Yangon. The week-long program led the children through trainings and photo classes, then a city tour where they photographed the vibrant destination.

Leading up to the day of photography, Francesca Moscheni, a professional photographer, mentored four boys and four girls aged 12 to 15 from the Mary Chapman School for the Deaf. The children were then led throughout the city to capture the destination in their own eyes. Marco Armando Piccinini, a producer and videographer, filmed the program for a movie that will be shown at international film festivals.

Arranged by Link for Aid, an organization that raises funds for charitable programs through events, the photo program was created to inspire the children and showcase their talents to the world. The funds that Link for Aid raises go directly to projects that provide support in the fields of health, education and career training for hundreds of underprivileged children in Myanmar and Cambodia.

“Our aim was to give these eight deaf boys and girls a unique opportunity to discover their talents and inner resources, giving them the confidence to move out of their comfort zone and become the protagonists of an exciting artistic adventure,” said Pamela McCourt Francescone, founder of Link for Aid.

“It was very interesting to see how the children’s interest and skills increased day by day,” said Moscheni. “They let themselves be guided, but they also showed that they know how to be creative and independent. Our motto for the week was ‘Be brave’ and it was often extremely effective. Marco Armando Piccinini’s film will tell the story of how these children, using a hi-tech medium and their latent artistic talents, painted a new and original picture of Yangon.”

“It has been an amazing week, not only for these kids, but also for our team,” said Phillip Couvaras, general manager at Sule Shangri-La, Yangon. “We had a group of staff volunteers daily and our colleagues with special abilities were particularly ecstatic with the opportunity to look after the kids. It has been a joy working with everyone involved in the project and we are very excited to see the book.”

Samsung organized a training course for the children in its Yangon headquarters and provided the smartphones and technical support during the week on location.

“Seeing the kids taking various interesting photos around Yangon with the use of our smartphones vividly shows that technology is for everyone, and we are always ready to inspire everyone’s creations,” said Soe Thura, public relations and citizenship manager for Samsung. “As a global brand which never fails to take care of the needy communities everywhere, we are much pleased and excited to see their photos in a book soon.”

Congratulations to Sule Shangri-La, Yangon and its partners on the successful program. We look forward to seeing the beautiful images in Silent Yangon and the experience in the film.