Founded in October 1985 by the National Breast Cancer Foundation, Breast Cancer Awareness Month is an annual international health campaign organized by breast cancer charities to increase awareness of the disease and raise funds for research into its cause, prevention, diagnosis, treatment and cure. Here’s how some Shangri-La hotels and resorts around the world are getting involved in this important cause.
It’s never too early to raise awareness for breast cancer. On September 22, Kerry Hotel Pudong, Shanghai collaborated with More Than Aware organization, WeBox and Nike to host a boxing class in the Pudong Ballroom.
Over 750 participants of all ages attended the class to “fight” breast cancer and promote active lifestyles. All donations went to More Than Aware, which supports women through breast cancer awareness, prevention and recovery.
In the country’s capital, Hotel Jen Beijing partnered with Feng Hong Si Dai, a breast cancer charity in Asia, fashion designer Simon Gao and Trendshealth magazine for a photoshoot and video that will aim to raise awareness for breast cancer and promote early detection practices. The video and images will be displayed publicly in Beijing through October and beyond.
In Hong Kong, Chef Ricardo Chaneton at Island Shangri-La, Hong Kong created four- and six-course set dinner menus to recognize the importance of Breast Cancer Awareness Month. Inspired by his aunt who battled cancer, the light and refreshing menus will feature healthy ingredients and a portion of the proceeds will be donated to the Hong Kong Breast Cancer Foundation. Available throughout October, menus start from HKD980 (about USD126) and will be served at Restaurant Petrus. To book, please contact Restaurant Petrus at (852) 2820-8590 or email email@example.com for reservations.
Indonesia is also getting in on Breast Cancer Awareness Month. On October 6, Shangri-La Hotel, Jakarta hosted its first activity with an information booth in the staff area so colleagues can learn about breast cancer prevention and detection. A themed bake sale made the booth sweeter along with pink wrist bands and shirts, from which all of the proceeds will go to a breast cancer foundation in Jakarta. On October 8, the hotel will host a walkathon, health talk and provide free breast cancer screenings from a certified clinic.
In Malaysia, Shangri-La Hotel, Kuala Lumpur participated in Breast Cancer Awareness Month inside and outside the hotel. On October 15, Shangri-La Hotel, Kuala Lumpur hosted a 5 kilometer Family & Friends Charity Walk as part of its Pink Pals Campaign. Proceeds will go to the Breast Cancer Welfare Association of Malaysia.
Throughout October, Shangri-La Hotel, Kuala Lumpur will host exciting dining specials in all its restaurants. Pink dining options include: a special Pink Afternoon Tea in the Lobby Lounge; pink burgers and cocktails in Arthur’s Bar and Grill; pink desserts at Zipangu and Shang Palace; and pink sweet treats at Lemon Garden 2Go. RM5 (about USD1.20) from each item purchased will be donated to the Breast Cancer Welfare Association of Malaysia.
Also in Malaysia, Shangri-La’s Rasa Ria Resort & Spa, Kota Kinabalu has a fun lineup of healthy and active breast cancer awareness activities throughout October. The resort will host: a morning run along the private beach; TABATA exercises, which is a high intensity interval training workout featuring four-minute exercises; a themed healthy menu in its dining outlets; and a one-day talk for hotel staff led by members of the Kinabalu Pink Ribbon organization. Guests can spot hotel colleagues wearing pink ribbon pins to celebrate the charitable month.
Shangri-La Hotel, Qaryat Al Beri, Abu Dhabi celebrates breast cancer awareness all month long, which started with a pink yoga session on the beach on Saturday, October 7. Guests participated for AED40 (about USD11), all of which will be donated to Pink Caravan, a local breast cancer charitable foundation. On Friday, October 13, the hotel hosted a pink-themed brunch as well as a Pink Afternoon Tea from October 8 to 14. Throughout the month, guests can purchase raffle tickets for a big raffle drawing held at the end of October. All proceeds from the raffle will go to Pink Caravan.
In Singapore, Hotel Jen Orchardgateway Singapore will welcome gynecologist Dr. Rama from KK Women's and Children’s Hospital to give a thoughtful and educational talk about gynecologic cancer. Dr. Rama will cover the importance of paying attention to one’s body so one can recognize the warning signs of gynecologic cancer. The talk will be held at the hotel on Friday, October 20 at 3 p.m.
We look forward to the charitable events at all of our hotels and resorts around the world. We hope to shed a light on breast cancer in our destinations around the world and help fight the disease.